Youth learn the value of social media

The Namibia Business Innovation Institute (NBII) has launched a social media training programme for unemployed youth to equip them with skills to improve their employability.

About 20 unemployed Namibian youth began a new journey this week as they embarked on the programme provided by the NBII in collaboration with the South African-based RLabs, a not-for-profit organisation that runs a range of free training courses aimed at improving the lives and well-being of local communities.

The training programme is conducted over eight weeks and focuses primarily on the impact of social media and how it can be applied in professional and business settings as a marketing and client interaction tool. The programme covers the use of web browsers and search engines, researching and communicating online, managing information, transacting online and social networking, among others.

Participants are primarily individuals with a passion for social media and those who want to further their skills in better understanding how they could use social media to run successful advertising or marketing campaigns.

Commenting on the training programme, Asnath Kambunga, RLabs Namibia Country Coordinator, said: “The workshop aims to better equip the individuals with the know-how to interact with potential clients who would require a social media consultant.”

To date, RLabs Namibia has trained over 60 individuals from Windhoek and Ongwediva in social media marketing, and the NBII and RLabs Namibia are planning to take the programme to other parts of the country.

Date: 
Friday, February 27, 2015
for Month: 
February, 2015

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